Fellow riders, here's a short video that shows a cool way to encourage helmet use. The hugs could help make the connection for the riders that wearing a helmet is about protecting the ones you love as much as it is about protecting you. That's a very clever approach to giving away helmets. I'm sharing it to pass along the idea.
Link to the video: https://www.youtube.com/watch?v=lHc-MzTeEcU
